Porsche Design

• Porsche Design Group (Porsche Lizenz- und Handelsgesellschaft mbH & Co. KG), based in Bietigheim-Bissingen, Germany, was founded in November 2003 by as a majority-owned subsidiary of Porsche AG to combine Porsche AG’s and Porsche Design Group’s accessories and licensing business into one single company.
• Originally, there were five independently operated companies with three different brands: Porsche Design, Design by F.A. Porsche and Porsche Selection:

1. Porsche Design/ Design by F.A. Porsche: Professor Ferdinand Alexander Porsche, designer of the Porsche 911 and grandson of the Porsche founder, opened the Porsche Design Studio in Stuttgart in 1972, which was moved to Zell am See, Austria, two years later. Porsche 911 quickly became the quintessential sports car and a design classic, along with many other products that Professor F. A. Porsche designed. Over the following decades, numerous classic men’s accessories such as watches, glasses and writing utensils were created and marketed worldwide under the “Porsche Design” brand. At the same time, many industrial products and household- and consumer goods for internationally recognized clients, including streetcars for the city of Vienna, were developed under the “Design by F.A. Porsche” brand. All of the studio’s works are distinguished by a clear and functional design language, careful selection of materials and high-quality workmanship, which combines artisan tradition with state-of-the-art technology. Since 2005 all products have been developed and marketed under the brand Porsche Design.
2. Porsche Selection was the accessories brand for the sports car manufacturer Porsche. Porsche has been offering vehicle accessories for over 50 years. Even in the 1950s, the “Porsche Boutique” offered luggage collections, wallets, T-shirts, calendars, model cars, buttons, tiepins and cufflinks developed specially for the 911. The products were sold in Porsche centers around the world and at events like the Carrera Cup. In 1994, Porsche AG’s merchandising division was given the new name “Porsche Selection”, which was changed in 2004 to “Porsche Design Driver’s Selection”. It has also been possible to purchase Porsche products from the Porsche online shops since 2000.(Source – Wikipedia.org)

Many of these watches can be personalized on the Porsche Design Website (just click the header). The pictures you`re about to see represent my choices. So I recommend following the jump and seeing for yourself … maybe you`d like to bulid your own.

P’6000 Timepieces

• P’6300 Flat Six

P´6310 Automatic

The Flat Six series derives its name from the six-cylinder Boxer engines which played a major role in establishing the world-wide reputation of the Porsche name. The ETA 2892-A2 auto-mechanism of the Automatic ensures absolute precision. Power unit: Porsche Design Rotor System. Date display and 42-hour power reserve guarantee permanent accuracy. Index markings and figures have a luminous coating. Case: Stainless steel, matt and polished. Cambered, scratch-resistant and non-reflecting sapphire glass. Case back fastened with six screws.

P´6320 Quartz Chronograph

The ETA 251.262 quartz mechanism of the Quartz Chronograph provides two-stop functions and absolute stopping precision to a tenth of a second. Split-time function. Integrated, ergonomically formed function buttons. 

P´6340 Automatic Chronograph

The Automatic Chronograph is reliably powered by the ETA Valjoux 7750 precision mechanism with automatic winder. It possesses a Porsche Design rotor system and a 46-hour power reserve. The ergonomically formed buttons for the chronograph function are integrated in the case. The case itself: matt and polished stainless steel, with scratch-resistant, non-reflecting sapphire glass.

P´6341 Edition 1 Flat Six Automatic Chronograph

Limited to 935 pieces, this automatic chronograph is completely black and has a unique design. The watch is an homage to the legendary first chronograph that was entirely black and was designed by F.A. Porsche 35 years ago. Case made of PVD-coated titanium. Dial with day and date display. The transparent caseback made of scratch-resistant sapphire glass allows a clear view of the mechanical automatic movement and the Porsche Design rotor in the form of a Porsche sports car rim. Strap made of natural caoutchouc with titanium folding clasp. Certified chronometer.

• P’6500 Heritage

P´6510 P011 Chronograph

This is more than simply an extraordinary, elegant and sporty precision chronograph. It harks back to a veritable legend: the original P011 from the 1970s was the very first entirely black chronograph. The P´6510 Heritage is the first example of the Heritage range, the first re-issue of a Porsche-designed classic timepiece, now with technical improvements over the original. The hands of the watch dial are signal red. The second and minute hands are designed in skeleton-form and register times perfectly in stopwatch mode. Day and date indication. The sapphire glass cover is scratch-resistant and anti-reflective. The crown of the case is screwed in.

• P’6500 Dashboard

2008 / P´6612 Automatic Chronograph

PAC – Porsche Design Aluminium Chronograph

Deep black, deeply impressive: the PAC recalls the heritage of the first completely black chronograph that was designed by Professor F. A. Porsche in the early seventies. The PAC combines two unusual materials: titanium and blackened consistency. The extremely light, PVD-coated aluminium case is equipped with a titanium bezel which is coated with vulcanised black caoutchouc. The PAC is driven by a mechanical automatic movement, caliber ETA 2894-2. The sapphire glass back reveals the self-winding mechanism with Porsche Design rotor system: a power-optimised rotor designed like a sports-car wheel rim.

PTC – Porsche Design Titanium Chronograph

Perfection in every detail: The new Dashboard Classic PTC with its new, innovative DLC coating [“Diamond-Like-Carbon”]: The DLC-coated titanium case along with crown and push-buttons is distinguished by extreme hardness and resistance to scratching, so that the watch has long-term protection against wear and corrosion. The emphasised outlines around the three totalisers are reminiscent of the instrument panel of a Porsche sports car. The PTC is driven by a mechanical automatic movement, caliber ETA 2894-2. The sapphire glass back reveals the self-winding mechanism with Porsche Design rotor system: a power-optimised rotor designed like a sports-car wheel rim.

PGC – Porsche Design Gold Chronograph

Those who appreciate a chronograph style of sporting elegance will be delighted by PGC. The puristic, modern dial in black, off-white or brown harmonises to perfection with the refined rose gold of the case. The models with 64 diamonds on the bezel [1.28 carat] are unique pieces of jewellery. Two unusual and attractive variants of the PGC combine the rose gold case with a titanium bezel, that is coated with vulcanised caoutchouc. The PGC is driven by a mechanical automatic movement, caliber ETA 2894-2. The rose gold and sapphire glass back reveals the self-winding mechanism with Porsche Design rotor system: a power-optimised rotor designed like a sports-car wheel rim.

2007 / P´6612 PTC Limited Edition 2007 - £3.500

Limited to 333 pieces, this automatic chronograph sets technological and design standards. Case made of high-grade titanium. Black/orange dial with luminous material on indices and hands. Flange with tachymeter scale. The transparent caseback made of scratch-resistant sapphire glass allows a clear view of the mechanical automatic movement and the Porsche Design rotor in the form of a Porsche sports car rim. The chronograph functions, the rotor and the stitching of the strap are orange and form a contrast to the plain material used. The strap is made of black, perforated lamb’s leather and is fitted with a titanium pin buckle. The P´6612 PTC Limited Edition 2007 is available as a jewelry set including Porsche Design cufflinks and keyring.

2007 / P´6612 PTC Blue Edition 2007 - £3.500

Limited to 917 pieces, this automatic chronograph sets technological and design standards. Case made of high-grade titanium. Black/blue dial with luminous material on indices and hands. Flange with tachymeter scale. The transparent caseback made of scratch-resistant sapphire glass allows a clear view of the mechanical automatic movement and the Porsche Design rotor in the form of a Porsche sports car rim. The chronograph functions, the rotor and the stitching of the strap are blue. The strap is made of black, perforated lamb’s leather and is fitted with a titanium pin buckle. The P´6612 PTC Blue Edition 2007 is available as a jewelry set including Porsche Design cufflinks and keyring.

P´6613 Rattrapante

PTR (Titan) - £4.500

The Rattrapante is equipped with two chronograph second hands which start at the same time. The red hand keeps turning continually; the white hand can be stopped in between. The PTR is based on the precision movement Valjoux 7750 and displays the date. The PTR is driven by a mechanical automatic movement with Porsche Design rotor system. The rotor blade is made of high-strength titanium, as is the case – available with mat finish or polished.

PGR (Gold) - £9.000

The Rattrapante is equipped with two chronograph second hands which start at the same time. The red hand keeps turning continually; the white hand can be stopped in between. The PGR is based on the precision movement Valjoux 7750 and displays the date. The PGR is driven by a mechanical automatic movement with Porsche Design rotor system. The case is made of rose gold.

• P’6700 Performance

P´6750 Worldtimer - £5.500

The Worldtimer is an ideal companion for cosmopolitans. The mechanical worldtimer displays the time in two different time zones simultaneously. The three hands in the center of the watch show the time zone in which the wearer is currently situated. Two dial openings indicate a reference location of the 24 world time zones and its local time. This second time is displayed synchronously to the watch’s primary time. The reference locations are displayed in the dial opening with a three-letter code. It is particularly simple and convenient to change between the two time zones: By pressing a button, the time at the destination is transmitted immediately to the hour hand – without losing a second. Titanium case with two crowns and integrated button. Natural caoutchouc strap with folding clasp in titanium.

• P’6900 Indicator

P´6910 Indicator - £75.000

The first chronograph to mechanically enable a digital display of the stopping time in hours and minutes.

The INDICATOR is heralding a revolution in timing – it is the only automatic chronograph in the world which is equipped with a mechanical-digital stopwatch display. Total stopwatch time: 9 hours, 59 minutes. The dial and hands are perfectly readable: They are also visible in the dark due to the clear layout and the different luminous coatings on the hands and markings. The case and rotor disc are made of hard-wearing titanium – with a satin finish and sandblasted. The sapphire glass is scratch-resistant, anti-reflective and embossed. Power reserve display.